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Signia Case Study: Product Knowledge & Podcast
With its learning offering, Signia aims not only to impart product knowledge, but also to provide an industry overview – with a podcast, in dialogue with business partners and industry representatives. Podcasts are trending and quick to produce. After all, as hearing aid manufacturers, we are audiophiles ourselves. In doing so, we support learning preferences: Some use books, others YouTube. But also learning while jogging or driving with audio formats!
With its learning offering, Signia aims not only to impart product knowledge, but also to provide an industry overview – with a podcast, in dialogue with business partners and industry representatives. Podcasts are trending and quick to produce. After all, as hearing aid manufacturers, we are audiophiles ourselves. In doing so, we support learning preferences: Some use books, others YouTube. But also learning while jogging or driving with audio formats!
At a glance
About the company
The Erlangen-based company Signia (formerly Siemens Audiologische Technik GmbH) is a leading manufacturer of premium hearing aids. Due to rapid technological changes in this segment, it is essential that employees and customers are always up-to-date with product know-how. And to provide an industry overview, podcasts have also been added to the learning offering!
Industry
Medizintechnik
Headquarters
Erlangen
Employees
>600 employees
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Feedback
After just six months, we reached approximately 2,000 users, representing over 10% of hearing care professionals in the DACH region. With more than 100,000 games played and 50,000 duels completed, it is truly a success story.
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»This solution offers the perfect mix for quickly and easily providing essential knowledge across various channels. Ultimately, learners benefit from professional service, and the company benefits through enhanced customer loyalty.«
Sascha Haag, Signia
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What Signia achieved with keelearning
- Location-independent training for hearing aid acousticians
- Easy access to learning materials and top usability scores
- Straightforward, engaging way of professional development
- Positive effects on productivity and motivation
The Challenge
Today, companies must adapt to the diverse learning strategies and profiles of their learners. The days of a single textbook or a single learning channel are long gone. Companies need to provide tailored offerings for various learning approaches.
The Solution
Since 2019, keeunit GmbH's mobile Learning Experience Platform (LXP) has been in use. Sustainable learning success is supported by
The learning platform for businesses looking to make their training simple, mobile, and accessible to all – with no IT overhead.
