What impact can digital learning have in a company? Since the coronavirus crisis, demand for digital further education has risen enormously. Thanks to contact-free, digital training, planning further education offers is more predictable and usually less complicated in terms of preparation and implementation. But that's not all: more and more companies are seeing the advantages of digital learning within the company – and that is so much more than the annual webinar on GDPR training. Learn about the potential of digital learning here.

Advantages of digital learning in the company

• Employees can learn regardless of time and place
• Learning level and content can be chosen according to individual needs
• Different formats for different learning types
• Content is created once and is available indefinitely

What is digital learning in a company?

When the question arises as to what digital learning in a company actually is, many initially think of e-learning. Yet digital learning can be so much more. It is a learning approach based on a digital platform. There, employees and learners find information, impulses, and learning offers in a wide variety of formats. E-learning is just one of many possibilities.

For the full potential of digital learning to be utilized, it must become part of the organizational structure. Because companies that anchor continuous learning and forward thinking in their DNA are better able to deal with change and thus remain future-proof.

How do I introduce digital learning in the company?

Digital learning encompasses more than the preparation of a single learning offer. To anchor this pillar of a modern and digital corporate culture in the organization's structures, the process of development and introduction must be planned for the long term and in a sustainable manner.

Companies often go through the following phases:

• Clarifying goals: Why should a strategy for digital learning be developed for the company? What are the reasons and the starting situation?
• Surveying employees: What needs and requirements do employees have for a learning platform? What formats and content do they see there in the future?
• Developing a strategy: With the support of experts for digital learning, a sustainable and individual strategy should be developed that is also actually implementable monetarily and in view of technical and personnel requirements.
• Selecting a platform: A learning platform should be selected that suits the technical requirements and the desired formats.
• Creating content: In accordance with the specifications, content should be created that can be adjusted at any time.
• Pilot phase: In a time-limited test phase, the learning platform is tested by selected individuals.
• Surveying employees: Employee feedback is used as valuable input to design the learning platform so that it has the greatest possible utility.
• Introduction in the company: Finally, the roll-out of the learning platform takes place. Initial introductory events help employees get to know the various functions and options.

What are formats for digital learning in the company?

A great potential of digital learning in the company is individualization. With regard to different learning types and learning speeds, it is recommended to offer different learning formats.

These are the most important digital learning formats:

E-Learning

By e-learning, we mean online courses that consist of several modules that build on one another. They can be adjusted at any time and can, for example, be completed with a quiz or test.

Areas of application:

• Further education
• Onboarding

Mobile Learning

Through entertaining learning offers that go directly to the smartphone, employees, and especially field staff, are reachable at any time. Small learning units on current topics, company news, or product launches can thus be consumed in between and without much preparation.

Areas of application:

• Microlearning
• News

Collaborative Learning

Learning platforms should also provide the opportunity for collaborative learning. This means that employees on the platform should not only acquire knowledge but also get in contact with each other. Content can be developed together, topics discussed, or learning projects implemented within the organization. This can happen in chat, but also in webinars or in the Quiz-App, where teams compete against each other.

Areas of application:

• Peer-to-peer learning
• Training
• Further education

Would you like to know how to find the right learning platform for your company? We would be happy to advise you on the right choice; please feel free to arrange a consultation.